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Meeting of the Minds
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Good business sense
The name of the game is good business sense.
Making sure that you remember someone’s name is good business sense. As well as being polite, customers want to feel important. Remembering and using your client’s preferred name will show that you are seeing them as an individual that is important to you and your company.
As many companies now deal with overseas clients, as well as remembering someone’s name, you also need to make sure that it is pronounced correctly. The best way to do this is to spell it out phonetically.
If you have trouble recalling people’s names and their relevant information, see the suggestions below for some helpful advice:
1. Try and repeat someone’s name in conversation as soon as possible after hearing it.
2. When greeting someone, try and add their name to the beginning or end of the greeting, for example, “It's a pleasure to meet you, Mike”.
3. Link a stranger’s name with what they tell you about themselves and repeat it back to yourself, out loud if possible.
4. Make written notes to yourself with regards to new people that you encounter. Then when you meet them you will be able to bring up this information in conversation. You could write this on the back of their business card or in your PDA. (Beware of writing on the front of someone's business card. In some cultures it's perceived as defacing their person!)
5. European names employing W may sound like V's. Listen carefully when you first hear their name. If you are unable to write it down, make a mental picture of what you have heard.
6. Chinese names may take the form of last name (surname), first name (given name). Make sure you know which is which and how they like to be addressed.
7. Ask for assistance with complex names or ones in a foreign tongue. Clients will welcome your efforts and warm to your correctly pronouncing their name.
8. If you know your name will be hard to remember or pronounce for others, help them out. Explain how it is pronounced, or if you are known as another form of the name (perhaps an abbreviated version), with your permission let them use this instead.
Using, and correctly pronouncing customers' names is a great first step to building solid relationships built on trust, respect and admiration.
www.meetingoftheminds.co.uk
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